In autumn 2009, Clark presented the very best it has to offer at trade fairs in both the Netherlands and Italy. Firstly, Geotrade the Clark importer for Italy exhibited at the Flormart/Milfor in mid September. Then Clarklift Nederland B.V. were present at Logistica in Utrecht in mid November.

The 59th Flormart /Milfor in Padua attracted 27,000 trade visitors, among them 2,600 from abroad. Covering an exhibition area of 37,000 m², this trade fair not only affirmed its position as the largest Mediterranean trade show for horticulture, it was also despite the financial crisis and true to its reputation the perfect showcase to meet the commercial demands of 1,200 exhibitors with the needs of visitors looking for innovative solutions in horticulture.
It was in these sur roundings that Geotrade presented the very best Clark has to offer to around 200 visitors on a 250 m² exhibition stand. The high outlay for the trade fair was, however, worthwhile. Piercarlo Brandolini, Sales Manager at Geotrade and Giovanni Bagatti also from Sales at Geotrade, establ ished high-quality contacts with potential end customers. They were supported by Andrea Galli, Clark Sales Manager for Italy, who informed interested parties about the strategies and future plans of the Clark brand over the course of the three exhibition days. Equally, the team at Clarklift Nederland B.V. also received positive feedback at Logistica in Utrecht – the trade fair for internal logistics in the Benelux. Logistica is considered to be a trend setting trade show with a high flair for innovation and this year attracted around 21,000 visitors. In Utrecht, Clarklift Nederland were able not only to offer customer service to their partners who made a visit, they were also able to meet many potential new customers and good follow-up business is expected. Visitors showed particular interest in the electric models GTX and GEX 16-20s.
Don Vernooy, Managing Director of Clarklift Nederland B.V. was very pleased with the attendance at Logistica: “We had around 40 serious discussions with interested customers over the five days. We will now follow up these contacts and generate orders.”